Entity: LOGO
A logo is a graphic mark, emblem, or symbol used for public identification and recognition, often representing a company or organization.
LOGO
Etymology
The term 'logo' is an abbreviation of 'logotype', derived from the Ancient Greek words 'lógos' meaning 'word, speech' and 'túpos' meaning 'mark, imprint'.
Definition
A logo is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It serves as an identifying symbol for advertising or as a trademark for a company or organization.
Historical Context
Logos have been used throughout history to visually represent entities and communicate their identity. From ancient civilizations to modern corporations, logos play a crucial role in branding and marketing.
Cultural Significance
Logos have become an integral part of popular culture, representing not just businesses but also social movements, sports teams, and more. They often evoke strong emotional responses and are instantly recognizable.
Related Concepts
Logos are closely related to branding, marketing, and graphic design. They are often part of a larger visual identity system that includes colors, fonts, and other design elements.
See Also
An identifying symbol or statement used for advertising or as a trademark.