Entity: CCE
CCE refers to English language skills acquired by residents of non-English speaking countries, particularly in call center settings. It involves learning an 'American' accent with minimal focus on grammar. CCE can be found in countries like Pakistan and India.
CCE
Etymology
The term CCE does not have a specific etymology but is commonly used in the context of call center English.
Definition
CCE refers to a specialized form of English language training focused on call center communication, emphasizing American accents over grammar. It is typically provided to residents of non-English speaking countries, such as Pakistan and India, to cater to call center clients, mainly in North America.
Historical Context
The historical context of CCE can be traced back to the globalization of call center operations and the need for effective communication between call center agents and clients in English-speaking countries. As call centers expanded to countries with lower labor costs, such as India and Pakistan, the demand for English language skills with American accents grew, leading to the development of CCE programs.
Cultural Significance
CCE plays a significant role in the outsourcing industry, particularly in call center operations. It highlights the importance of effective communication in a globalized business environment and the adaptation of language skills to meet the needs of clients in different regions.
Related Concepts
- Conversational Customer Experience (CCE): In a different context, CCE can also stand for Conversational Customer Experience, referring to the customer experience in marketing, sales, AI, technology, and business.
See Also
A specialized form of English language training focused on call center communication, emphasizing American accents over grammar.